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Make Your Copywriting Projects Unbeatable...By Reading Old Comic Books?
Perhaps the best "power education" I've ever received on writing copy and using good old-fashioned psychology to sell with the written word was when I was just a kid.
You see, back then I used to collect a lot of comic books. And back then comic books had some of the best direct response ads you'll ever see.
They were written by just awesome copywriters who really understood people's hot buttons and exactly what people wanted to buy and how to get them to buy with just a few words.
In fact, I often tell people who use pay-per-click advertising to look at old comic book ads.
Why?
Because those copywriters really understood how to sell -- not just generate leads -- with just one or two sentences. In some cases, they did it with just a few words (Like the "Charles Atlas" ads, for example).
And that's why old comic book ads are just phenomenal as copywriting aids and tools.
Just make sure you look at the right ads.
These days -- like in most magazines and publications -- comic book ads are nothing but big image ads. They have more in common with big glossy business cards, than ads. And are a waste of time to look at.
Instead, seek out the comic books from 20+ years ago -- from the 1940's up until the late 1980's.
That was when the really powerful ads were run and hundreds of millions of dollars worth of various different products were sold with simple direct response ads in comic books.
Michael Senoff is a sought-after Internet marketer, interviewer and business coach with more than 50,000 students on four continents. For a limited time he is giving away the contents of the world?s largest digital swipe file of editorial style ads by the highest paid and most successful copywriters in the world like: Eugene Schwartz, Claude Hopkins, Gary Halbert, Brian Keith Voiles and John Carlton -- as well as old comic book ads and million-dollar sales letters from the early 1900's. These ads are yours to study and look at free at: http://hardtofindads.com |
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book downloads For Your Reading Pleasure
Make Your Copywriting Projects Unbeatable...By Reading Old Comic Books?
Perhaps the best "power education" I've ever received on writing copy and using good old-fashioned psychology to sell with the written word was when I was just a kid.
You see, back then I used to collect a lot of comic books. And back then comic books had some of the best direct response ads you'll ever see.
They were written by just awesome copywriters who really understood people's hot buttons and exactly what people wanted to buy and how to get them to buy with just a few words.
In fact, I often tell people who use pay-per-click advertising to look at old comic book ads.
Why?
Because those copywriters really understood how to sell -- not just generate leads -- with just one or two sentences. In some cases, they did it with just a few words (Like the "Charles Atlas" ads, for example).
And that's why old comic book ads are just phenomenal as copywriting aids and tools.
Just make sure you look at the right ads.
These days -- like in most magazines and publications -- comic book ads are nothing but big image ads. They have more in common with big glossy business cards, than ads. And are a waste of time to look at.
Instead, seek out the comic books from 20+ years ago -- from the 1940's up until the late 1980's.
That was when the really powerful ads were run and hundreds of millions of dollars worth of various different products were sold with simple direct response ads in comic books.
Michael Senoff is a sought-after Internet marketer, interviewer and business coach with more than 50,000 students on four continents. For a limited time he is giving away the contents of the world?s largest digital swipe file of editorial style ads by the highest paid and most successful copywriters in the world like: Eugene Schwartz, Claude Hopkins, Gary Halbert, Brian Keith Voiles and John Carlton -- as well as old comic book ads and million-dollar sales letters from the early 1900's. These ads are yours to study and look at free at: http://hardtofindads.com |
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The top charts return to a golden age
Thu, 22 Jan 2009 04:40:07 GMT
After years of disposable dross, the charts are returning to a golden age. Dorian Lynskey explains why Download diva ... BeyoncA 's new single isn't out till next month, yet it has already spent seven ...
Market Wire - 29 Songs on Psalngs for Free Download at www.psalngs.com
Thu, 18 Dec 2008 08:00:00 GMT
December 18, 2008 -- Music, like books and great recipes, should never be sentenced to the agony of the shelf. Instead, music belongs with the listener, floating on the...
You don't know what you've got till it's gone
Fri, 23 Jan 2009 05:23:41 GMT
Just Kampers now offers contents away from home cover. UKPRwire, Thu Jan 22 2009] One of the joys of owning a camper van is that you can take off travelling at a whim.
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